Influencer Analytics Tools

Power Up Your Content Performance

Monitor creator, content, and campaign performance in real time, customize benchmarks, and export insights for your team. Make data the backbone of every marketing decision.

How Influencer Analytics Works on partnrUP

Achieve smarter marketing with four clear steps:

01

Launch a Campaign

Run your influencer campaign using partnrUP’s integrated workflows for sourcing, approvals, and management. Set clear KPIs for performance to track.

02

Watch Live Analytics

Track every post and creator in real time—no spreadsheets or screenshots. Dashboards update instantly as your campaign goes live across platforms.

03

Deep Dive into Campaign Results

Analyze engagement, clicks, conversions, and ROI. Compare across creators, content types, platforms, and benchmarks to find out what truly delivers results.

04

Optimize, Scale, and Repeat

Use reporting and insights to refine your creator roster, replicate top-performing formats, and scale up only what moves the needle—no more guesswork.

How Influencer Analytics Works on partnrUP

Achieve smarter marketing with four clear steps:

Launch a Campaign

Run your influencer campaign using partnrUP’s integrated workflows for sourcing, approvals, and management. Set clear KPIs for performance to track.

Watch Live Analytics

Track every post and creator in real time—no spreadsheets or screenshots. Dashboards update instantly as your campaign goes live across platforms.

Deep Dive into Campaign Results

Analyze engagement, clicks, conversions, and ROI. Compare across creators, content types, platforms, and benchmarks to find out what truly delivers results.

Optimize, Scale, and Repeat

Use reporting and insights to refine your creator roster, replicate top-performing formats, and scale up only what moves the needle—no more guesswork.

Data-Driven Decisions—Unlock the Power of Content Analytics

Stop guessing and confidently scale what works. With partnrUP, get a 360° view of performance so you can optimize your influencer strategy for real, measurable outcomes.

Unified Performance Dashboards

View engagement, conversions, clicks, and awareness across creators, campaigns, and platforms in one central hub.

Real-Time Metrics & Alerts

Track results as content goes live—spot top posts, rising creators, and underperformers instantly.

Industry Benchmarking & Deep Dives

Measure your campaigns against vertical, format, and past campaign benchmarks for true context.

Exportable & Shareable Reports

Build custom summary reports for clients, leaders, or team members and share data-driven wins instantly.

Get Started with Content Performance Analytics

Make the leap from gut-feel to data-led campaigns. Here’s how you begin:

Step 1

Launch Your Campaign

Use partnrUP to manage creators and content, ensuring everything is ready for analytics tracking.

Step 2

Track Live Results

Monitor engagement, clicks, and conversions by post and creator as content goes live.

Step 3

Analyze Performance

Explore campaign reports to benchmark against past performance and industry standards.

Step 4

Apply Insights

Identify and scale top-performing strategies for your next campaign—no more wasted spend.

Results that speak for themselves

90%

Less Manual Tracking

No more screenshots

2x

More Content Repurposed

Thanks to clear performance data

100%

Performance Visibility

Into engagement, clicks, conversions, and influencer impact

Testimonials

Hear from our awesome users!

partnrUP has been transformative for our business.

Mike Woodland

Dreamland Baby, Director of E-Commerce

All the impact of influencer marketing without the headaches. Seamless, effective, and stress-free from start to finish!

Kimber Kirt

Champagne Lion, CEO

partnrUP has been transformative for our business.

Mike Woodland

Dreamland Baby, Director of E-Commerce

We can only work directly with so many creators at a time, but PartnrUP has allowed us to scale up our UGC efforts while helping build community along the way.

Steven Vigilante

Olipop, Head of Partnerships

I no longer have to reach out to 100s of influencers to find 5 that want to work with me. partnrUP’s AI recruiter serves me the perfect, interested candidates without doing anything

Kate Schmidt

Tribe 9 Foods, VP of Marketing

partnrUP has been transformative for our business.

Mike Woodland

Dreamland Baby, Director of E-Commerce

All the impact of influencer marketing without the headaches. Seamless, effective, and stress-free from start to finish!

Kimber Kirt

Champagne Lion, CEO

partnrUP has been transformative for our business.

Mike Woodland

Dreamland Baby, Director of E-Commerce

We can only work directly with so many creators at a time, but PartnrUP has allowed us to scale up our UGC efforts while helping build community along the way.

Steven Vigilante

Olipop, Head of Partnerships

I no longer have to reach out to 100s of influencers to find 5 that want to work with me. partnrUP’s AI recruiter serves me the perfect, interested candidates without doing anything

Kate Schmidt

Tribe 9 Foods, VP of Marketing

partnrUP is the easiest platform we’ve used for selecting partners and collaborating on content.

Genevieve Coulson

Goldfish Swim School, Director of Social Media

partnrUP turned our customers into our highest-converting creators for us.

Mike Yewdell

BEAM be amazing, President

Customers are paying for products and posting about us all over TikTok and the effects have been profound.

Rayan Mroue

Cloudsharks, Founder

partnrUP is the easiest platform we’ve used for selecting partners and collaborating on content.

Genevieve Coulson

Goldfish Swim School, Director of Social Media

After Shark Tank, we tried another agency, but it was costly and inefficient. We returned to partnrUP because their AI made sourcing and managing influencers faster, easier, and more cost-effective.

Robert Peck

AquaVault, CEO

partnrUP is the easiest platform we’ve used for selecting partners and collaborating on content.

Genevieve Coulson

Goldfish Swim School, Director of Social Media

partnrUP turned our customers into our highest-converting creators for us.

Mike Yewdell

BEAM be amazing, President

Customers are paying for products and posting about us all over TikTok and the effects have been profound.

Rayan Mroue

Cloudsharks, Founder

partnrUP is the easiest platform we’ve used for selecting partners and collaborating on content.

Genevieve Coulson

Goldfish Swim School, Director of Social Media

After Shark Tank, we tried another agency, but it was costly and inefficient. We returned to partnrUP because their AI made sourcing and managing influencers faster, easier, and more cost-effective.

Robert Peck

AquaVault, CEO

Essential Reading: Influencer Analytics Tips & Strategies

Explore in-depth articles, case studies, and actionable guides on maximizing influencer campaign performance.

Get Game-Changing Influencer Analytics—Measure What Truly Matters

Turn influencer performance into your competitive advantage. partnrUP delivers actionable analytics that help you scale results and prove ROI every time.

Influencer Analytics Tools FAQs

What is partnrUP and how does it work?

partnrUP is an AI-powered influencer marketing platform that helps brands discover, recruit, manage, and pay creators—automating every step of the campaign process.

How does partnrUP find and recommend creators?

Our AI analyzes real-time platform data to match your campaign goals with the best-fit creators based on audience, content, and past performance.

Can I invite influencers I already have a relationship with?

Yes, you can manually invite creators or send them a custom campaign link to bring them into the platform.

Does partnrUP handle outreach and communication?

Yes. Our system automates initial outreach, follow-ups, and message templates—plus you can directly message creators in-platform.

How are influencer payments handled?

Once content is approved, creators are paid via PayPal through our automated system, typically within 5–6 business days.

Can I approve content before it goes live?

Yes. You can require pre-approval, set content guidelines, and review drafts directly in the platform before posts are published.

What happens if a creator doesn’t meet campaign requirements?

If a creator misses a deliverable or guideline, you can flag the issue. Payments won’t be released until it’s resolved or manually approved.

How is performance tracked in partnrUP?

You’ll get real-time dashboards that track engagement, impressions, clicks, and conversions by post, creator, and campaign.

Can I run affiliate programs with partnrUP?

Yes. We support affiliate tracking and performance-based campaigns where creators are compensated for driving sales.

Do I need a separate tool for creator gifting?

No. partnrUP includes built-in gifting and fulfillment workflows to manage product seeding and shipping.

Can I manage multiple campaigns at once?

Yes. You can run and monitor multiple campaigns simultaneously across different teams, brands, or objectives.

What types of content rights do I get?

All standard campaigns come with perpetual, royalty-free usage rights to repurpose creator content across marketing channels.

Does partnrUP work with agencies?

Yes. partnrUP is built to support agencies managing multiple clients, with tools for brand organization, reporting, and creator scaling.

What kind of support will I receive?

You’ll have access to chat and email support, as well as optional managed services if you want our team to run campaigns for you.

Can I try partnrUP before committing?

Yes. You can sign up and start using the platform for free to explore features, launch a campaign, and train your AI account manager, Lilly.

What is Creator Opportunity and who owns it?

Creator Opportunity is fully owned and operated by partnrUP. If you were contacted by Lilly or someone using a Creator Opportunity email, you’re in the right place. It’s our trusted gateway to brand campaigns backed by real tech and real people.

Do I need a large following to join?

Not at all. We match creators with campaigns based on audience quality, content style, and brand alignment; not just follower count!

How do I get selected for a campaign?

Once you apply to a campaign, you’ll start receiving opportunities that match your profile. Brands review your content, audience insights, and past work to decide if you’re a fit.

Can I apply to multiple campaigns?

Yes. You can apply to as many campaigns as you’d like. There’s no cap, just make sure you only apply to the ones you’re genuinely excited about.

Is there a fee to join Creator Opportunity?

No. It’s completely free to join the network and apply for brand deals. You only get paid. There is a paid Pro version of Creator Opportunity that comes with various perks!

What happens after I’m accepted into a campaign?

You’ll receive a full campaign brief with deliverables, talking points, deadlines, and compensation. Everything is handled in-platform, from approvals to payments.

Can I message brands directly?

Yes. You’ll be able to communicate with brands through the platform once you’re accepted into their campaign. All conversations are streamlined in one place.

How do payments work?

Once you’ve completed your content and it’s approved, payment is issued automatically through the platform. Advertisers have a brief window to flag any issues, but if none are raised, your payout is processed within 7 days. There’s no invoicing required as it’s all handled by the platform.

Do I get to keep the products I receive?

Yes. For gifting campaigns, you’ll receive products to try and create content around. These are yours to keep in exchange for your participation.

Is this just another creator platform or marketplace?

Creator Opportunity is a smarter, more intentional way to connect creators and advertisers. We’re here to match you with campaigns that actually make sense for your brand and audience. Our goal was to remove as much administrative work for both Creators and Advertisers with transparency and real alignment at the center of everything.